Preserve Preston Hollow

Protecting scale, character and livability

Proposed Development View at Preston Road and Orchid Lane

What’s Happening

WHO

  • Preserve Preston Hollow (PPH) — a volunteer, nonprofit coalition of Preston Hollow-area neighbors working to protect the character, safety and livability of the neighborhood 

  • Burk Interests — a commercial real estate developer seeking a major zoning change to build an ultra-dense, mixed-use project 

WHAT

  • Proposed development includes six buildings up to 299 feet tall (25 stories) packed onto just 7 acres — including luxury condos, apartments, hotel, office and retail space 

  • Developer requests a dramatic zoning change because current Community Retail zoning limits building heights at this corner to 54 feet 

  • If approved, project would permanently transform one of Preston Hollow’s most established neighborhoods

WHERE

  • Southwest quadrant of Preston Road and Royal Lane 

WHEN

  • June 25 — City Plan Commission (CPC) Hearing
    Residents are encouraged to sign up and speak out 

  • If the proposal advances, a final vote by the Dallas City Council will follow

Rendering of Proposed Buildings Viewed from Royal Lane looking East from the Dallas North Toll Road

Our Position

The neighborhood is supportive of the proposed mix of uses—multi-family, retail, and office—provided the development remains consistent with the existing Community Retail zoning, including the current 54-foot height limit.

We believe that aligning with the established zoning standard can be a positive addition to the corridor while remaining compatible with the surrounding residential neighborhoods.

Why Neighbors Oppose The Proposal

  • Massive height and density that overwhelm the site and surrounding neighborhood 

  • Completely out of character with Preston Hollow’s established scale and identity 

  • Conflicts with the goals and guidance of ForwardDallas 2.0 

  • Adds traffic and congestion at one of Dallas’ busiest and most dangerous intersections 

  • Creates new safety risks for pedestrians, families and nearby school children 

  • Could delay emergency response times from nearby Fire Station #41 

  • Establishes dangerous “spot zoning” precedent for future high-rise encroachment 

  • Reduces privacy and negatively impacts neighborhood livability 

  • Raises concerns about health, noise, dust and disruption from deep underground parking excavation 

  • Likely construction impacts include heavy truck traffic, staging areas, lane closures and prolonged disruption to daily life


What PPH Is Doing

Petition Drive

Some 3,400 residents have signed petitions opposing excessive height and density at Preston and Royal. Volunteers continue canvassing neighborhoods, gathering signatures, and informing residents about the proposal and upcoming hearings.

Petition signing at Forest Lane and Inwood Road on May 2

Residents queue to question developer’s architect at Community Meeting on May 18 at St. Luke’s Episcopal Church 

Community Meetings

PPH representatives and numerous neighborhood residents spoke at Councilmember Gay Donnell Willis’ and the developer’s meetings to question issues related to traffic, density, infrastructure, construction and compatibility.

Preserve Preston Hollow also hosted a Community Meeting on April 28 to educate residents about: 

  • The zoning process 

  • The proposed development 

  • Potential traffic and infrastructure impacts 

  • Ways residents can participate in upcoming hearings 

Despite inclement weather, neighbors filled 150+ seats at Northaven United Methodist Church to hear from Preserve Preston Hollow

Outreach & Education

PPH continues providing residents with: 

  • Neighborhood updates 

  • Hearing information 

  • Volunteer opportunities 

  • Petition materials 

  • Blue Form educational materials for property owners within 500’ 

  • Talking points for public meetings 

Help Grow Our Petition to Oppose the Preston & Royal High-Rise

If you haven’t yet signed, we encourage you to sign the Preserve Preston Hollow petition. Each signature helps demonstrate to City Plan Commissioners and City Council members the strength, unity and sincerity of our opposition to development exceeding the current zoning height limit of 54 feet at this location. We especially need signatures from the 75225, 75229 and 75230 zip codes.

Representatives at City Hall should know and understand the neighborhoods they serve.

If Preston Hollow residents wanted to live near skyscrapers, we would live elsewhere. Changing the Community Retail designation would be placing the needs of developers ahead of those of the community—the opposite of “Neighborhood-Focused Leadership.”

What’s Next?

The developers have submitted an application to change the zoning of this area, and the property owners with land closest to the site will have the most influence in what the Dallas City Plan Commission and the Dallas City Council decides to do next. A City Plan Commission Hearing is scheduled for JUNE 25.

How to Help

We’d like to show the City just how widespread opposition to this proposed development is and encourage leaders to deny the zoning change request. Here’s what you can do:

Sign the Petition

Download, print and share the “Say No” petition with friends, family and neighbors who:

  • Live within Dallas city limits 

  • Are age 18 or older

Donate

Support outreach, printing, legal and traffic reviews, community organizing and hearing preparation.

Volunteer - Help Us

  • Canvass neighborhoods 

  • Deliver informational flyers 

  • Organize events 

  • Assist at hearings 

  • Spread awareness across the community 

  • Recommend potential donors and experts

Contact preserveprestonhollow@gmail.com to lend a hand!

Contact City Leadership

  • Write Plan Commissioners – they will decide whether to recommend the zoning-change request to City Council

  • Write to your and other City Council Members – they all have a vote

    • Email District 13 Council Rep. Gay Donnell Willis at gay.willis@dallas.gov. We also have pre-printed postcards, if you’d like some.

  • Click here to view full contact list.

Request a Yard Sign

By contacting PreservePrestonHollow@gmail.com.

PPHC members held petition-signing events at three locations Saturday, March 15. 

Dozens of new petition-signers were added to our 2,500-strong list of area residents opposed to a zoning change that would allow skyscrapers buildings taller than 54 feet at the southwest corner of Preston Road and Royal Lane.

Outstanding Petition Signing Event on Sat, March 28.  

New record of 61 signatures collected in 2.5 hours on Preston Road at Park Village Place. Residents from Gramercy, Lakehurst and Glendora pulled in to enthusiastically sign Preserve Preston Hollow petition opposing proposed skyscrapers.